Well, you turn your back for 5 minutes and everything changes! These *ahem* past 3 weeks in social media land have seen nearly all the major networks make some signficant updates, this includes Facebook, Google+, Pinterest and YouTube. My head is spinning with all the changes. However spring has sprung and that is always a good time for a spring clean and a freshening up!
1.Google Reader is Shutting Down
This is the saddest news I have yet had to share with you. Google have announced that as from the 1st July Google Reader will cease to exist! I rely on Google reader so much and although the Google team claim that usage has dropped there are a lot of very sad users out here, so much so that a petition was set up within hours of the news breaking. If you do regularly use Google reader and you are now looking out for a suitable alternative then feedly.com is making it very easy for us to switch across and take all our feeds with us, it is a very smooth process. Media Bistro is also suggesting that you use Twitter as an alternative, read how here. Further alternatives are shared in this post and this post on Social Media Today. Good luck with finding an alternative.
2. Facebook Updates the News Feed
If you felt that your news feed on Facebook was getting a bit cluttered then you will be thrilled about the news that Facebook are rolling out a new look news feed with options for choosing what you see. This video explains it all:
You can read more about what to expect at All Facebook and if you want to join the waiting list for this new look the last video in this post will show you exactly what you need to do. If you are a marketer and want to know what this means for your Facebook Page then read this post at Hubspot.
3. Google+ Gets a New Look
If you have visited Google+ recently you may well have noticed that brand pages are looking a little bit different – much bigger images, a local reviews tab and a new look for the About Tab. Read about these changes over at Ignite Social Media. To see some examples of the new look this post will provide you some pictorial inspiration.
4. Twitter Turns 7!
This week we have been celebrating with Tiwtter as my most favourite social network reached seven years of age. The video below gives an outline of significant moments in Twitter history to date, the Guardain reflected on these key milestones with this post.
5. Pinterest Introduce Analytics
Pinterest are really going for it. Not only are we all able to update to the new look but for those among us with a verified website connected to our Pinterest account we now have access to analytics. This video will outline the new analytics feature and how to use it:
Jeff Bullas has outlined how this new tool can benefit your business.
6. LinkedIn Endorsements are proving Popular
How many endorsements do you think have been given on LinkedIn since the new feature was introduced six months ago? Would it surprise you to discover that 1 billion endorsements have been given? An incredible amount in a relatively short space of time, the lovely people at LinkedIn have created a brilliant infographic to break the information down.
There are many references to Facebook in this post, largely because they have been so busy recently. Not only have we heard about changes to the news feed but we can also look forward to a more customisable timeline. To find out more, visit All Facebook.
8. Your Facebook Likes reveal more than you know
We heard a lot last week in the news about what you may be giving away about yourself by what you choose to like on Facebook. Remco Janssen over at Social Media Today states:
In a Cambridge University research conducted in the US and published this week shows how much of your personal characteristics can be discovered through what you’ve liked on Facebook, and the results are compelling. The personal portraits that are painted from seemingly random information are creepily accurate, ranging from predictions about traits such as sexual orientation, to age, race and political affiliation. They can even correctly predict if your parents stayed together until your 21st birthday (or not) six out of ten times.
9. Infographic of the Fortnight
This infographic has blown me away, it is interactive and so informative, you should create a direct link to this and refer back to it constantly, an essential resource in my mind!
10. Pi day
Were you celebrating on the 14th March? It is now largely becoming known as Pi day and we have seen some very creative images and ideas on social media, I love this picture. You can read all about it over at All Facebook.
I don’t know what sort of a year 2012 has been for you. Every year brings treasures and traumas and we have had a few of each but overall 2012 will be a landmark year for us at Social-i. We have really enjoyed tweeting, blogging and of course training and are looking forward with great joy to 2013. As this will be our last “social media round up news blog” of 2012 I have taken the liberty of adding a few items that take a look back at the year that was as well as the usual news and lets face it the Instagram / Facebook combo has given us quite a lot to talk about over the past week! So have a peaceful, joyful Christmas and I look forward to seeing you next year! In the meantime here is the news:
1. This Social Media Year
What better place to start than with a general overview of the most memorable social media moments according to Likeable Media. It was a big year for Facebook but there were also some other very notable events taking place. When you think back to where social media was in January we’ve seen many changes and evolutions.
2. Facebook Updates Privacy
I can hear a sea of groans rumbling around as I mention the words Facebook and Privacy together in the same sentence, but this time it is good news. Yes, Facebook are going to make it easier for us to manage our privacy settings, hurrah! This and other changes will be rolled out over the next couple of weeks so you can read all about the imminent changes at Entrepreneur. Here is a summary of the good news:
No longer will it be necessary to navigate through a string of pages to get to your privacy and timeline settings. Facebook is rolling out shortcuts that will allow users to manage “Who can see my stuff?” “Who can contact me?” and “How do I stop someone from bothering me?” all from shortcuts in the top toolbar.
3. What the world searched for in 2012
Our next review comes courtesy of Google. This is a very interesting angle as it looks at what people have been searching for throughout 2012.
4. Instagram, Twitter, Facebook – where are my photos and who’s using them?
Very good question! I don’t really know where to start with this one. In my last post I told you that everything was about to change with the link between Instagram and Twitter. Sure enough our Instagram images vanished from Twitter, several apps and fixes were introcuced to bring them back but it was all a bit clunky. Then we heard that Twitter were going to make it much easier for us to add our mobile photos, you can read all about it here or watch the video, problem sorted!
So all was calm in Instagram land for about 24 hours and then it all kicked off again, this time with the Facebook connection. You may have heard a similar statement to me earlier this week “Instagram are selling your Images for advertising”, I have to tell you there were a lot of angry people which resulted in users leaving Instagram, venting their rage on social media sites and generally opening up a whole can of worms about the privacy of our images and information generally. All completely exhausting and baffling.
It all turns out that Instagram won’t be selling our images after all, and you can read about it all at the Wired blog. If you want further clarity on the matter you can get it straight from the horses mouth over at TechCrunch where they report on Kevin Systrom’s (Co-founder of Instagram) response to the recent uproar.
5. Facebook Marketing Review of 2012 – the Good and the not so Good
If you are looking for some inspiration for your Facebook page next year then it is always good to learn from others who have been there and done it. This post from Ignite Social Media has rounded up some big brand hits and misses form the past year. Read and learn!
6. YouTube gets a new look in time for Christmas
Yes, YouTube has had a bit of a makeover and is now much more closely integrated with Google+, happy days? Apparently not, it would seem that not everyone is triumphant at the changes and so some of the team have recorded a Google+ hangout to explain (justify) some of the changes.
7. A Twitter 2012 Review
For a while now Twitter Users have been waiting for the option to download all their tweets and now this option is just around the corner. You can read all about it at The Next Web. TechCrunch asked a very valid question: Why would you want to? So here now is a review of the year on Twitter:
8. Google+ New features
Google+ have recently updated and introduced no less than 18 new features which you can read all about over at The Next Web.
The new features include new mobile, photo, event and Hangout features aimed at making “sharing and communicating easier and more fun than ever.
One of my favourite features from Google+ is the special holiday hangout feature, they have teamed up with Wallace and Gromit to create personalised invitations for your friends and family to hangout at Christmas, I have sent my invitation and it is fantastic!
Now we are nearing the end of November it’s getting a bit cold out there and wet, very, very wet in our part of the world. Over the past fortnight some animals have begun to hibernate, but no one is hibernating in social media land, it’s all happening! The social media joy continues to flow and there has been a lot of grateful people expressing their thanks this week because of Thanksgiving. The Christmas spirit is beginning to slip into tweets, status updates and images – keep your eyes open. When I’m back in two weeks time it will be full throttle towards Christmas! For now, let’s see what’s making the news and providing revelations amongst those in the know.
1. Lord McAlpine Tackles Twitter Accusations
Unless you’ve been down a cave or circling the planet in a space ship for the past two weeks you will know that the future of Twitter has been potentially changed forever as a result of the Lord McAlpine case. The story starts with Newsnight where a report wrongly accused a senior Conservative of paedophilia. Lord McAlpine was then named online as a result of the Newsnight allegations. Newsnight apologised but the rumours spread throughout Twitter and many users joined in with the inaccurate naming and shaming. It was then revealed that Lord McAlpine intended to sue all those Twitter Users who had tweeted, retweeted or in anyway made themselves part of the smearing campaign. Twitter fell silent and then slowly emerging voices of apology came to our attention. This is a landmark case and insists upon people thinking before they tweet. It’s not a private chat amongst friends but a very public, open environment and users tend to have a cavalier attitude towards their tweets at times. Reporting in the Independent Grace Dent claims:
Andrew Reid, Lord McAlpine’s solicitor, may well have changed the face of Twitter for ever. “Let it be a lesson,” he said, “to everybody that trial by Twitter or trial by the internet is a very nasty way of hurting people unnecessarily and it will cost people a lot of money.”
The BBC has settled with £185K figure and a lot of Tweeters are thinking a little more carefully before pressing the Tweet button!
2.Global pages launched on Facebook
If you are an international brand you will be celebrating this latest news as it means that you can now communicate to followers in different countries through individual pages that all link to one central command. There are of course advantages and disadvantages to updating your Facebook page and you can read all about them at Ignite Social Media.
3.Promoted Tweets May Actually Work!
Are you enjoying the promoted tweets on Twitter? Maybe they have largely passed you by without you noticing. However, a recent study seems to suggest that actually exposure to a specific brands tweets is actually working, users are visiting retailers sites as a result! To find out more visit All Twitter.
4. Pinterest Introduces Business Pages
This latest development by Pinterest shows that they want to welcome and encourage brands to make themselves at home on the rapidly growing network. Although business accounts don’t seem to look that different from personal accounts there are subtle changes and many believe that in time we will see clear differentiation. It is very straightforward to convert your personal account to a business one and you can find out all about the new style accounts at jeffbullas.com. Cenrine over at Creative Ramblings demonstrates what you can expect from a Business Account. For further news about the new widgets and other reasons to use a business account pop over to Furlong PR.
5.You can now Email Tweets
Why would you want to? I hear you cry. You may be trying to lure a colleague, client or acquaintance onto Twitter or you may come across something so brilliant that you want to share it with all your non-twitter friends. The functionality to email a tweet is being rolled out over the coming weeks, but to find out more about where to find the feature and what to expect you can visit All Twitter or The Next Web. Together we’ll convert the world to Twitter!
6. Google + and Youtube
Google announced at the beginning of this week that the functionality will soon exist to link your YouTube channel directly with a Google+ page, thus providing greater connectivity and engagement. To find out more visit The Next Web or Web Pro News.
7. Facebook invites you to create a Couples Page
In my personal opinion smug couples appear to manage fine within the current Facebook setup where we suffer regular affirmations and notes of adoration between them but now a whole new sort of page has been launched as almost an online scrapbook where they share their story! The new pages are known as “Us” pages and I am firmly with Timeout’s thoughts on this latest development but some relationship experts are celebrating this new addition. Needless to say I will be avoiding them, bah humbug!
8. Google+ lets you share the Android App Love
You know when you find a really brilliant app and you want to share it with all your friends but the functionality just doesn’t seem to be there? Good news – Google have been working on it! Chris Crum at Web Pro News shares his findings with us:
You can now share apps from Google Play on Google+, and Google will automatically add an install button, so users can install the Android apps right from their Google+ streams, without having to click through to go to the Google Play store.
9. Infographic of the Fortnight
I do love a good overview infographic and this one provides a great snapshot of where all the social networks sit in comparison to one another. Little surprise that Facebook is so far ahead but I’m particularly proud of Google+ and Twitter for their growth. To see the full infographic stop by at Media Bistro.
10. Twitter Alight with Thanks and Fun
Earlier this week our friends across the ocean were celebrating Thanksgiving. Pinterest boards were covered with images for recipes, decorations and all round wonderfulness to mark the holiday. I loved this post by LA times picking up the top 10 Celebrity tweets surrounding Turkey Day!
This fortnight has seen some very big news – the US presidential election, Hurricane Sandy hitting the states and of course the allegations against Jimmy Saville, but how has the social media world responded? What else has been happening on Facebook, Twitter and other social networks? Let us have a look:
1. Twitter Unintentionally Resets Members Passwords
Yesterday there were a lot of very confused Tweeters as a large number of emails were sent out to Twitter members asking them to reset their passwords. Twitter users were left wondering is this real or spam. It turns out that it was real, in a blog post yesterday afternoon the team at Twitter confessed that they had “unintentionally reset passwords of a larger number of accounts” . This reset affected a large number of users, you can find out more at the Telegraph.
2. Instagram Arrives on the web
Did I hear someone shout “About time!”Oh sorry that was me! Yes, this news has thrilled me, Instagram has always been mobile based but now we can access all our beautiful images online. You can read more over at MindJumpers. Check out my pictures here.
3. Verification on Pinterest
More picture news, this time it’s Pinterest. When you complete your profile you are able to add a website address for your Pinterest pals to click on to find out more about your business. We are now being encouraged to verify that web address which means a better display and more prominence given to your address for your pining friends. Find out how to verify your web address on the Jeff Bullas blog.
4. Facebook good times all about to end!
There have been rumblings about Facebook Edgerank for a few months now and this week many were reporting that actually text only based updates were being given more space on news feeds than images and links which has turned everything on its head. However, a number of commentators believe that the end of the sunny season on Facebook is nigh and we are heading towards an expensive time if we want to reach our Facebook fans. You can read the full story over at Windmill Networking.
5. Google+ improves Hangouts
Towards the beginning of this month Google announced improvements to their Google+ Hangouts feature, yes you can now have a screen snorkel as you chat to friends, clients and colleagues. There are other more useful functional additions as well which you can read about here. If you haven’t tried hanging out yet, I thoroughly recommend it!
6. How Twitter reported Hurricane Sandy
When Hurriacne Sandy hit the United States, Twitter became a major medium for sharing updates and pictures of the storms course through the country. The Guardain collated the most tweeted pictures and mapped all the tweets mentioning floods or flooding as Mark Graham describes in his post, you can read about the findings over at the Guardian.
My colleagues Adham Tamer, Ning Wang, Scott Hale and I have been collecting Tweets containing the terms “flood” and “flooding” in order to examine how Twitter usage in the context of Hurricane Sandy might reflect lived experiences. In other words, we are examining the human and social data shadows of an innately physical/material event in order to see what it is that they tell us.
7. Tax Trouble for Social Networks
Google, Twitter and Facebook are facing tax scrutiny, according to the Guardian, shadow culture minister Helen Goodman has spoken out against their role in society and the knock on effect that is having, to find out more head over to the Guardian.
8. The Twitter Election
Did you stay up to the early hours to hear the results of the US presidential election or were you fast asleep when Obama’s victory was announced? Throughout the day Twitter was very busy and you can see all the mentions of the elections in the video below, it was quite a day! Some are even going so far as to suggest that Twitter might influence voting, what do you think?
9. Infographic of the Fortnight
With all the talk about Facebook changes and alterations to Edgerank I thought that I would share this rather brilliant infographic with you that outlines simple tricks to improve your Facebook engagement.
10. A Hug that makes history
What a night and what a hug! Obama’s hug with his wife following his victory has made social media history as the most liked and retweeted post ever! Read all about it here.
It does seem that this past fortnight has brought with it a whole new season of “sharing the love”, LinkedIn have launched a new feature to endorse your colleagues and business contacts and Facebook have taken some serious steps towards improving the support they offer us, it’s all a bit warm and fluffy around here! All this consideration and support is almost like a gentle squeezey hug as the weather cools off, but if it’s squeezey hugs you’re after then go straight to item number 10! So, lets have a look at what this fortnight has presented us with.
1. Facebook Hits 1 Billion Active Users
It has been predicted for a while, and some thought it would happen back in August but on the 4th Ocotber 2012 Mark Zuckerberg announced on the Facebook newsroom that this incredible milestone had been reached. To try and put this number into perspective Free Virtual Servers posted:
If Facebook was a country, it would be the world’s third most populous country in the world, trailing only by a couple hundred of million behind China and India. If the social media juggernaut existed back in 1804 when the world’s population first hit 1 billion, that would mean that everyone on the planet have an active Facebook account.
All Facebook also shared some further statistics behind these numbers, for example; 1.13 trillion likes since launching the feature in February 2009, 140.3 billion friend connections, the list goes on. I think the word Prolific doesn’t come close to defining what is happening with Facebook.
You can watch the video below to get a flavour of the excitement surrounding this announcement:
2. LinkedIn Endorsements
Last week LinkedIn introduced a new feature – LinkedIn Endorements. This new addition has been compared to a “Like” on Facebook, but essentially what you are doing is endorsing the skills of your LinkedIn connections. On your LinkedIn profile there is a section where you can list your skills, with one click your connections can verify that you have that skill. You can read all about this new feature and how you can use it at the Social Media Examiner Blog. For a more contemplative piece on this new feature you can have a look at the Social Media Today Blog.
3. Facebook Improves Help Center
If you have ever tried to contact Facebook for any kind of support or help you will probably be aware that it can be a very frustrating process. So I was particularly thrilled to read the news earlier this month that Facebook have addressed this issue. The new revamped Help Center was launched earlier this month and is available via the Facebook Website, you can read about it at ABC News, or visit the new Help Center.
4. LinkedIn Provides Help for New Home
I don’t know how you are getting on with the new look LinkedIn Home Page, if you are a little bit lost and need a bit of guidance then this post on the LinkedIn Blog is well worth 5 minutes of your time.
5. Facebook Phone Number Palava
The question about whether our information is safe on Facebook was raised once again this week as a researcher was able to access users phone numbers via the social networking site. You can read the full account at The Next Web, if you want to ensure your phone number is safe read this post. According to All Faceboook the issue is now resolved but I would still take a look at your security features to ensure your own peace of mind.
6. Klout Now takes Account of Facebook Pages
If you are a fan of Klout you will be pleased to hear that all activity and interactions on your Facebook page will now be taken into account in working out your influence. This is a long awaited amendment and has made many very happy. To find out more read this post.
7. Standardising the Web
The web has been likened to the wild west, with no fixed rules or standardisation, this week that all changed according to Web Pro News with the arrival of Web Platform Docs. For a quick snapshot of what this is all about watch the video below.
8. LinkedIn Talent Connect in London
If you are a big fan of LinkedIn then pay attention – LinkedIn Talent Connect, a major conference for users of the network will be coming to London this month, you can read all about it at the LinkedIn Blog or watch the video below.
9. Infographic of the Fortnight
This infographic is all about Facebook’s great achievement and is courtesy of All Faceboook.
10. The Huggable Facebook Vest
Earlier this week everyone was talking about the Like-A-Hug project. The basic premise is that the vest is connected to your Facebook profile and when someone interacts with you on Facebook the vest inflates, thus giving you the equivalent feeling of a hug. Although it has caused a few smirks and laughs it was actually born out of a serious conversation between MIT students. You can read all about it over at the Guardian website.